Winnipeg skyline at night featuring the Provencher Bridge and Canadian Museum for Human Rights

Odway Consulting Services

Building Lasting Partnerships for Enduring Success

About Jeffrey Odway

30+ Years

Executive Leadership Experience

Team Builder

Mentor & Coach

Board Director

Industry Associations

Proven Results

Restructuring & Turnaround

Jeffrey Odway is a Senior Executive with extensive experience including General Management, Business Development, Marketing/Sales/Communications, Transportation/Logistics, and Operations in the overall Management arena in the Transportation industry. Known for implementing Business, Transportation, and Logistics strategies to increase efficiencies and decrease expenses at companies he has been involved with.

A proven track record leading companies in transportation to increased profitability and sustainability. Specializing in restructuring and turnaround operations wherever he has gone. A recognized leader in Team Building, Building Organizations, Sales/Marketing, Communications, Business Development, National Operations, Fleet Management, Fleet Maintenance, Fleet HR and Fleet Safety on a National level.

Jeffrey is a team builder, mentor, and coach who enhances relationships by training, equipping, and mentoring others. He helps and encourages people to become better daily and adds tremendous value to all organizations that he has been associated with.

Industry Leadership

Over the years, Jeffrey has served on many industry boards including the Board of Directors of the Ontario Trucking Association (2006-2010), the Manitoba Trucking Association (2014-2024), where he served as Vice President from 2020-2024. He also served as the initial Chairman of the Manitoba Trucking Safety Council, RPM (2015-2018).

Jeffrey credits the leadership principles instilled by his late father Edward Odway and the Maximum Impact organization—specifically Dr. John C. Maxwell—for many of the leadership principles that have garnered him so much success over his career.

Mission & Vision

Our Mission

To service clients with practical strategic solutions, mentoring & coaching, and fractional leadership—empowering teams and leaders to achieve sustainable growth. Focusing on:

  • Operational Performance
  • Sales Objectives
  • Overall Business Scope

Our Vision

Connecting strategic vision with practical execution, we turn ideas into measurable, lasting outcomes through:

  • Internal Changes to Operational Flow
  • Fleet Optimization
  • Business Development
  • Mergers and Acquisitions

Core Values

The principles that guide everything we do and define who we are as partners in your success.

Integrity

Upholding the highest ethical standards in every interaction and decision, ensuring trust is the foundation of all our relationships.

Honesty

Communicating with candor and authenticity, providing truthful assessments and genuine guidance to drive meaningful results.

Values

Grounded in principles that guide our actions, we prioritize what matters most—people, excellence, and lasting positive impact.

Transparency

Operating with openness and clarity, keeping our clients informed and engaged throughout every step of our partnership.

Consulting & Advisory Services

We collaborate with visionary leaders to develop comprehensive strategic plans, conducting market analysis, competitive benchmarking, and operational assessments to craft actionable roadmaps that are results-oriented and adaptable to evolving market conditions.

Operations & P&L

Executive oversight of operations with comprehensive profit and loss management, driving operational excellence and financial performance.

Fleet Management

Complete fleet maintenance, safety protocols, and HR management solutions tailored to transportation sector requirements.

Business Development

Strategic growth initiatives that identify new opportunities, expand market presence, and build lasting client relationships.

Mergers & Acquisitions

Comprehensive strategic planning with market analysis, competitive benchmarking, and operational assessments to craft actionable roadmaps.

Restructuring Plans

Expert turnaround operations and organizational restructuring to restore profitability and ensure long-term sustainability.

Human Resources

Strategic HR solutions including talent acquisition, development, and retention strategies for organizational success.

Health & Safety

Implementation of robust safety programs and compliance frameworks that protect your workforce and operations.

Mentoring & Coaching

Leadership development through personalized mentoring and coaching to build stronger teams and better individuals.

Fractional Leadership

Access to experienced executive leadership on a flexible basis, providing strategic guidance when you need it most.

Strategic Partnerships & Collaborations

Through our network of trusted partners, we extend our capabilities to offer comprehensive solutions across multiple domains.

Technology Solutions

IT, Business Systems integration, ERP integrations, web development, AI platforms, and comprehensive technology service offerings.

Policy & Advocacy

Government Relations, Association Management, and strategic advisory services helping organizations navigate systems and strengthen advocacy.

Financial Services

Group benefits, retirement planning, estate & succession planning, financial planning, and wealth management solutions.

Warehousing & Logistics

Warehousing and cross docking services to optimize your supply chain and distribution networks.

Transportation Solutions

Comprehensive transportation solutions tailored to your business needs and operational requirements.

Request a Consultation

Ready to transform your business and empower your leadership? Let's discuss how our consulting, coaching, and mentoring services can help you achieve lasting growth and operational excellence.

Privacy Policy

Odway Consulting Services is committed to protecting your privacy in accordance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA).

Last updated: March 2026